Nike Unveils New Color Rush Jerseys for Thursday NFL Games

The game of football is so colorful — from the jerseys to fans’ costumes to signs — that it’s hard to imagine watching it on a black-and-white TV. But that’s how fans experienced the NFL for years. Until, that is, the league televised the first color game 50 years ago, on Thanksgiving Day 1965.

To celebrate the golden anniversary of full-color football, Nike last week unveiled a new Color Rush uniform that a handful of teams will wear for Thursday games this season. The Bills and Jets debut the Color Rush jersey on November 12 when Buffalo hits the field in solid red unis and New York drapes itself in Kelly Green. Based on the images Nike released, the jerseys give the action on the field an old-time TV feel — which makes sense, given the anniversary. But to really drive the point home, there’s a gif connecting the jerseys to TV circa-1965:



Six other teams will also will also wear Color Rush jerseys this season: Tennessee Titans (Titan Blue), Jacksonville Jaguars (Bold Gold), Carolina Panthers (Panthers Blue), Dallas Cowboys (white, which seems to defeat the purpose), Tampa Bay Buccaneers (red), and St. Louis Rams (yellow gold).

Here’s a closer look at the Bills and Jets jerseys:












Photos: Nike